How Often Should You Get a Facial? (Plus How To Prepare)

OCTOBER 2, 2026

There’s a reason your skin feels different after a facial—smoother, brighter, calmer. It’s not just in your head, and it’s not just about the immediate glow either. A well-timed facial routine supports your skin’s natural renewal cycle, helps your at-home products work harder, and gives an esthetician the chance to catch small issues before they become bigger ones.

But how often is “often enough?” And what should you actually do to prepare so you get the most out of your appointment? If you’re still wondering how often to get a facial, let’s break it down.

How often should you get a facial?

As a general rule of thumb, most skincare professionals recommend a facial every 4 to 6 weeks. And that timing isn’t arbitrary—it roughly matches your skin’s natural cell turnover cycle, so you’re getting a treatment right as your skin is ready for a refresh.

How often to get a facial in your 20s

In your 20s, skin is typically producing plenty of collagen and cell turnover is fast. A facial every 6 to 8 weeks is usually enough to keep breakouts in check, manage oil production, and build good habits (hello, SPF) that will pay off for decades. If you’re dealing with acne or congestion, you might benefit from a slightly more frequent cadence, closer to every 4 weeks.

How often to get a facial in your 30s

This is often when skin starts to change. Cell turnover slows a bit, and the first fine line or uneven texture may show up, if they haven’t already. Aim for a facial every 4 to 6 weeks to support hydration, brightness, and early prevention.

How often to get a facial in your 40s

In your 40s, many people notice changes in firmness, tone, and moisture retention. A monthly facial (every 4 weeks) is a great target, since it aligns with your skin’s slower renewal cycle and gives you consistent support for more targeted concerns. This is often where a Bespoke Facial really shines; it’s fully personalized to address whatever your skin needs most, whether that’s firmness, tone, or hydration.

How often to get a facial in your 50s

Skin in your 50s often needs more help with hydration and elasticity, especially post-menopause. Every 3 to 4 weeks tends to work well, allowing for more consistent, cumulative results from treatments.

How often to get a facial in your 60s

In your 60s, skin tends to be thinner and more delicate, so gentler, more frequent care—around every 3 to 4 weeks—can help maintain hydration and support skin barrier health without overdoing it. A Platinum Facial combines diamond microdermabrasion, microcurrent, and LED therapy for advanced rejuvenation, making it a great fit for mature skin.

Of course, these are starting points, not hard rules. Your esthetician can help you fine-tune your cadence based on your skin type, any active concerns, and how your skin responds over time.

How to Prep for a Facial

Getting the most out of your facial starts before you even walk through the door. A little preparation helps your esthetician customize your treatment and helps your skin respond in the best way possible.

What Not to Do

Don’t skip hydration. Well-hydrated skin responds better to treatment and is less likely to feel irritated afterward. Drink water in the days leading up to your appointment.
Don’t miss out on a clean face, but don’t overdo it either. Come in with a clean face, but there’s no need for a full skincare routine right before; your esthetician will cleanse your skin as part of the treatment anyway.
Don’t forget to mention allergies. If you have any allergies to things such as fragrances, essential oils, certain botanicals, or specific ingredients, let your esthetician know beforehand so they can adjust the products used.
Don’t leave out your current products. Come prepared to share what you’re currently using at home, including any prescription topicals, so your treatment can be tailored around them.

What to Do

Avoid harsh products beforehand. Skip physical scrubs, exfoliating tools, or anything abrasive for a few days before your appointment so your skin isn’t over-sensitized.
Pause active ingredients. Retinoids, high-strength vitamin C, and exfoliating acids can make skin more reactive. It’s generally best to pause these for 2 to 3 days before your facial.
Time your hair removal carefully. If you wax, thread, or use hair removal creams on your face, try to do so at least 48 hours before your facial to avoid irritating already-sensitive skin.
Limit sun exposure. Sunburned or heavily sun-exposed skin is more sensitive and less apt to tolerate certain treatments. Do your best to avoid significant sun exposure in the days leading up to your appointment.
Space out other treatments. If you’ve had Botox, fillers, microneedling, or laser treatments recently, let your esthetician know. Some facials should be spaced out around these to avoid overworking the skin.

What to Wear for a Facial

Comfort is the name of the game. Most facials involve reclining on a treatment table, so loose, comfortable clothing is ideal. Think something you’d wear to lounge around in, not your work blazer. At Sage + Sound, we provide a soft, cozy robe for you to change into and wear during your visit.

As for how to do your hair for a facial, the simplest approach is best: pull it back away from your face in a loose bun, ponytail, or with a headband. Your esthetician needs full access to your hairline and forehead, and you’ll want to avoid getting any products or oils in your hair. If you have bangs, a soft headband works especially well to keep them out of the way.

What to Do After a Facial

Your skin will likely feel a little more sensitive right after treatment, so a gentle aftercare routine matters just as much as your prep.

Skip makeup for a few hours (ideally the rest of the day) to let your skin breathe and fully absorb any treatment products.
Stay out of direct sun, and if you do go out, wear a broad-spectrum SPF. Freshly treated skin is more vulnerable to UV damage.
Hold off on active ingredients, exfoliants, and harsh cleaners for at least 24 to 48 hours.
Avoid touching or picking at your skin, even if you notice some light purging or redness.
Skip intense workouts or anything that causes heavy sweating for the rest of the day. Sweat can irritate freshly treated skin.
Keep your skin hydrated with a gentle, fragrance-free moisturizer.

Ready for Your Glow-Up?

Your skin deserves consistent, personalized care—not guesswork. At Sage + Sound, our estheticians take the time to understand your skin’s unique needs and build a facial routine (and at-home plan) that actually works for you, whatever decade you’re in.

Book your next facial with Sage + Sound today, and let’s find the cadence and treatment that leaves your skin looking and feeling its best!

FAQs

Do you wear a bra when getting a facial?

Yes. Facials are focused on the face, neck, and sometimes décolletage, so you can absolutely keep your bra on. There’s no need to undress beyond your comfort level.

How much do you tip for a $200 facial?

A standard tip for spa service is 15-20% of the service cost, so for a $200 facial, that’s typically $30-$40, depending on your experience and local norms.

What to know before getting a facial the first time.

Come in with a clean, product-free face if possible, be ready to talk through your skin concerns and any allergies, and don’t be afraid to ask questions about what products or techniques will be used. Your esthetician is there to customize the experience for you.

How can I choose where to get a facial?

Look for a licensed esthetician with strong reviews, a clean, professional space, and a consultation process that actually asks about your skin goals and history. Avoid anyone who seems to take a “one-size-fits-all” approach.

Can I wear moisturizer before a facial?

Yes, your everyday moisturizer is fine to wear before your appointment. Your esthetician will cleanse your skin thoroughly before beginning treatment, so there’s no need to arrive with a bare face.

How should I tip for a one-hour facial?

Tipping is generally based on the cost of the service rather than its length, so plan on 15-20% of the total price, regardless of whether the facial is 30 mins or 90.